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Digital transformation is the use of digital technology by businesses to solve business problems, increase efficiency, boost productivity or develop new products and services.

In a rapidly evolving and competitive landscape, businesses are looking to disrupt or enter new markets by using technologies as diverse as Internet of Things (IoT), 3D printing, artificial intelligence (AI), data analytics, blockchain, cloud computing, innovative uses of data, predictive analysis and robotics. The transformation may be as apparent as a non-software company creating a software division, or as subtle as enhancing customer experience by acquiring marketing insights using data algorithms.


Technology
  • Counseled a U.S.-based public company with global operations in 100 countries in the design and launch of a new e-commerce business division.
  • Advised a German-based multinational company in developing a consumer-facing mobile application that collects and sells data analytics.
  • Conducted data mapping and advised a Japan-based multinational company on the collection, use and transfer of biometric data for law enforcement and commercial purposes.
  • Advised an American multinational e-commerce corporation on CCPA issues.
  • Advised an American online payments company on CCPA issues.
Healthcare
  • Counseled a large healthcare plan and provider company on data ownership and IP protection strategies.
  • Counseled a large pharmaceutical and consumer health corporation in software user experience ownership and infringement issues.
  • Negotiated a complex three-way data analysis agreement between a healthcare cost management consortium, healthcare plan providers and IBM regarding use of Watson in optimizing healthcare costs.
  • Conducted an audit of a client’s business practices to identify IP in a technology firm enabling population health management, and designed best practices for IP development and management.
Hospitality
  • Counseled a global multibrand restaurant company in structuring its next generation telecommunications strategy, including issues around data ownership, data privacy and use of multibrand pricing methodologies as a funding mechanism for future growth.
Insurance
  • Counseled a casualty and property insurance company in development and ownership strategies for a software platform used for monitoring adverse site conditions for construction and property owner insureds.
Manufacturing
  • Advised a Fortune 500 general building materials company in development and execution of digital and internet strategy for provisioning software and cloud-based solutions for the auto-collision repair industry.
  • Counseled a manufacturing machinery producer on issues associated with the potential acquisition and deployment of a software company as a stand-alone new service line.
Professional services
  • Advised a leading national professional services firm on IP ownership and confidentiality issues associated with potential commercialization of homegrown client service offerings as cloud-based client service solutions.
Utilities
  • Counseled a publicly traded water utility company in its development of enterprise software, data analysis and machine learning technologies for operational and water-quality enhancements, including implementation of IP capture, enforcement, and licensing practices and protocols.

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