On Aug. 22, Partner Lynn Sessions appeared on the American Health Law Association podcast “Speaking of Health Law” to talk about how healthcare organizations are using advertising technology (ad tech) on their websites, something that is drawing regulatory scrutiny.
The Department of Health and Human Services Office for Civil Rights and the Federal Trade Commission announced on July 20 that they had alerted around 130 hospital systems and telehealth providers about concerns related to the privacy and security risks posed by online tracking technologies.
Companies “have a responsibility to protect against the unauthorized disclosure of personal health information – even when a third party developed their website or mobile app,” the agencies said.